Illustrative example · Automation
AI Content Pipeline
An example publishing workflow that prepares briefs and drafts for a human editor.
AI Content Pipeline
The challenge
An article passes between research, drafting, editing, and publishing. When the handoffs are unclear, editors spend time collecting material before they can edit.
The proposed approach
The workflow separates the brief, draft, coverage check, and publishing preparation. A human editor reviews the article before it goes live.
The intended benefit
Editors would begin with an organised draft and supporting notes. Review time and the number of usable drafts would help measure the benefit.
Workflow
How this workflow could run.
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Step 01
Turn keyword and audience notes into structured content briefs.
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Step 02
Draft each section using the brief and source material.
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Step 03
Check that drafts cover the topic, answer the search query, and read clearly.
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Step 04
Prepare copy, metadata, and a checklist for the editor.
Testing the idea
What to check in a working version.
This is a hypothetical workflow design. The steps and checks describe a possible build, and the intended benefits would need to be tested with real work.
The example problem
An article passes between research, drafting, editing, and publishing. When the handoffs are unclear, editors spend time collecting material before they can edit.
What to test
Editors would begin with an organised draft and supporting notes. Review time and the number of usable drafts would help measure the benefit.
Steps to automate
- Turn keyword and audience notes into structured content briefs.
- Draft each section using the brief and source material.
- Check that drafts cover the topic, answer the search query, and read clearly.
Where people review the work
- Approve sensitive actions before they run
- Review uncertain or unusual cases
- Adjust rules when the workflow changes
Possible tools
Checks before launch
- Keep irreversible or sensitive steps behind approval.
- Log the inputs, output, and reason for each important decision.
- Send uncertain results to a person for review.
Results to measure
- Time editors spend preparing a draft for review
- Coverage and readability of drafts
- Number of drafts ready for editing
What a working build should include
- A workflow map showing what starts a run, which sources it uses, and where the output goes.
- A review screen where a person can inspect the evidence, edit the output, and approve or reject an action.
- A run log showing the inputs, sources, output, and actions taken, including errors.
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